Email newsletters are a great way for your business to keep in touch with your customers and new prospects, encouraging a steady stream of leads. With the increase in popularity of social media as a way to market your brand online, many businesses forget about the power of email marketing. According to Marketing Sherpa, 72% of consumers say that email is their favored conduit of communication with companies they do business with and 61% say they like to receive promotional emails weekly.
Professionally designed e-Newsletters with quality visuals and great content make all the difference. These are just a few of the recent email campaigns we've executed for clients and for our own business.
E-newsletters are one of the highest leverage and lowest cost methods of staying in front of your customers on a regular basis. It provides a direct line of communication for conversion to sales. According to the Direct Marketing Association, email marketing yields an average of 4,300% return on investment for businesses in the United States.
We can execute your email newsletter campaign as frequently as you'd like. We have some clients who send email newsletters weekly, others monthly, and some quarterly. We recommend at least one per month, but it's your call! We use MailChimp and can setup the account for you, or you can set it up and then provide the login information to us. For under 2000 subscribers, your MailChimp account is free. Once you hit 2000, the monthly fee from MailChimp will kick in and you will pay them directly for that.
Of course, if you already have your own email newsletter application, you don't have to change. We can use it!
Template Setup and Email List Import
We design and brand a template for you in MailChimp. This is a professional layout branded for your business which can be re-used for all of your newsletters. This is important so your newsletters are immediately recognizable when received. We will also import your existing contacts into your MailChimp mailing list.
Template Design & List Import Fee : $100 one-time fee
Create an eNewsletter with Existing Content, Add Graphics and Call to Action, & Send
You provide some basic content and we'll use it to design a beautiful and professional eNewsletter and send it from your account. We'll use professional graphics, social sharing buttons, and calls to action that will drive traffic to your website or promotion. The content can be from a blog, an article you've written, or a resource your are allowed to share. You just provide the basics and we make it shine!
eNewsletter Design, Beautify, & Send (Base Content Provided): $100 each
We Write It, Design It, Polish It, & Send It
If you don't have time to write content, or don't have content resources available to you, we can write it for you! We talk to you about message you want to get out, then go to work. You will have an option to review before it's sent to your subscribers, of course. This included everything listed in the package above too ... including royalty-free professional images to keep you out of copyright trouble.
Write the eNewsletter, Design, Beautify, & Send (Base Content Provided): $150 each
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